On April 17, 2025, Italian luxury fashion house Prada officially announced Gawon, a member of the rising K-pop girl group MEOVV, as their newest brand ambassador. This milestone follows her impressive appearance at Prada’s Fall/Winter 2025 show during Milan Fashion Week in February, where her model-like visuals and confident presence garnered widespread attention.
Gawon’s appointment has been met with enthusiasm from fans and industry observers alike. Many have praised her multifaceted talents—singing, dancing, rapping, songwriting, and fluency in multiple languages—as well as her swift rise in the fashion world, becoming a Prada ambassador just six months after her debut.
In a statement shared through Prada’s official channels, Gawon expressed her excitement: “It’s truly an honor and I’m so thrilled to join Prada as an ambassador. I’ve long admired the brand’s vision and philosophy, and I’m happy to now be a part of its journey.”
This collaboration marks a significant step in Gawon’s burgeoning career, highlighting her growing influence in both the music and fashion industries.
Prada is pleased to announce Gawon, South Korean singer and member of the K-pop group MEOVV, as Prada’s brand ambassador.#Prada pic.twitter.com/ZlDeDtoaTR
— PRADA (@Prada) April 17, 2025
